Accept payments for your Tobacco & Vape products
Bridge Pay enables tobacco and vape e-commerce to accept card payments despite traditional processor restrictions.
- TPD Compliance
- Age Verification
- E-liquids & Devices
No commitment · €0 setup fee · 10-minute application
- 10,000+ merchants trust us
- PCI DSS
- Payouts in 3 business days
- First response within 24-48h
- European Vape Market
- €30B
- Annual Growth
- +12%
- BP Acceptance Rate
- 65%
- First response
- 24-48h
Why Processors Refuse Tobacco & Vape
Strict regulations, advertising restrictions, and association with traditional tobacco.
The Problem
Vaping products are legal but heavily regulated. US-based processors apply policies inherited from traditional tobacco, refusing the entire category despite differences in health risk and the European legal framework.
- Products containing nicotine
- Strict advertising restrictions
- Age verification requirements
- Association with traditional tobacco
- Variable regulations by country
Our Solution
In practice, the review covers three points: TPD notification of your products, age checks at checkout and on delivery, and marketing that does not encourage use. A shop that ticks all three gets a stable account, with follow-up on regulatory changes.
- TPD compliance verified: nicotine e-liquids accepted up to 20mg/ml
- Age verification required in the checkout flow
- Marketing practices reviewed against advertising restrictions
- Country-by-country regulatory tracking for your catalog
Before and after Bridge Pay
See the difference with traditional payment processors
Categorical refusal by Stripe/PayPal
65% acceptance for compliant shops
No age verification solution
Age verification required and reviewed
Risk of closure without notice
Stable partnership based on compliance
No regulatory support
TPD and local regulation expertise
Limitations on nicotine e-liquids
Full acceptance of compliant products
Vaping is a legal and regulated industry. Your payments deserve a tailored solution.
- European Vape Market
- €30B
- BP Acceptance Rate
- 65%
- First response
- 24-48h
The European vaping market represents €30 billion, regulated by the TPD (Tobacco Products Directive). Despite this strict legal framework, processors like Stripe and PayPal refuse these products by global policy.
Bridge Pay accepts vape e-commerce compliant with regulations. We verify TPD compliance, age verification systems, and responsible marketing practices.
- European TPD regulation expertise
- Mandatory age verification, reviewed at onboarding
- Support for e-liquids, devices and accessories
- Advertising and packaging compliance
Why Bridge Pay?
- 01
TPD Expertise
We know European regulations:
- nicotine limits,
- packaging,
- labeling,
- notifications.
Your compliance is our priority.
- 02
Age Verification
Verification through major services, required and reviewed at onboarding. Mandatory for legal compliance and legal protection.
- 03
Regulatory Support
Rules change regularly. We keep you informed of changes and their implications for your payments.
Key features
TPD Compliance
European regulation expertise and file verification.
Age Verification
Verification via identity services, required and reviewed.
Multi-Product
Support e-liquids, devices, accessories in one account.
Growth
No volume limits. Scale with your business.
How it works
- 01
Application
Describe your products, TPD compliance, age verification system, clientele.
- 02
Compliance Verification
Our team verifies your TPD compliance, packaging, and sales process.
- 03
Setup
Age verification review, payment configuration, customer journey testing.
- 04
Launch
Start selling. Support available for regulatory questions.
Typical use cases
Illustrative examples of merchant profiles accepted in this sector.
Vape e-commerce - 500 orders/month
- Situation
- An e-commerce vape retailer faced payment suspension from its provider.
- Setup
- Bridge Pay assessed its TPD compliance and quickly opened a merchant account to restore transactions.
- Outcome
- +€45K/month processed
E-liquid manufacturer - B2B Distribution
- Situation
- An e-liquid manufacturer struggled to find a payment solution suitable for its B2B distribution model.
- Setup
- Bridge Pay accepted its specific business activity.
- Outcome
- Zero interruption in 14 months
Online Store - Nicotine Substitutes
- Situation
- An online store selling nicotine substitutes regularly adjusts its catalog due to regulatory changes.
- Setup
- Bridge Pay manages these updates without interrupting payment processing.
- Outcome
- +60% returning customers
Accepted services
- E-liquids
- E-cigarettes
- Starter kits
- Vape accessories
- Heated tobacco
- CBD vape
- Wholesale B2B
Competitive pricing
Pricing adapted to regulated sector. Age verification required.
- No hidden fees
- €0 setup fee
- First response within 24-48h
Starting rate, high risk
4.9%+ €0.55
- Age verification review
- TPD support
- Multi-product
- No volume limits
What vape/tobacco products do you accept?
We accept products compliant with European regulations:
Accepted:
- E-liquids (with or without nicotine, max 20mg/ml)
- E-cigarettes and kits
- Accessories and spare parts
- Heated tobacco (IQOS, etc.)
- CBD vape (THC < 0.3%)
Requirements:
- TPD compliance
- Functional age verification
- No sales to minors
- Compliant marketing
How does age verification work?
We require verification through major services:
- Pre-purchase verification (ID check)
- Delivery verification
- Identity database
Your setup is reviewed before activation: this verification is mandatory for legal compliance and your protection.
Can I sell throughout Europe?
Yes, with respect for local regulations:
- TPD nicotine limits (max 20mg/ml)
- Flavor restrictions (some countries)
- Mandatory CPNP notifications
- Multilingual labeling
Country-specific requirements are checked during file review.
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Apply for your merchant account today
Open your account in minutes, then integrate by API or payment link.
- PCI DSS
- No setup fees
- First response within 24-48h
No commitment. 10-minute application.

