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Tobacco & Vaping Specialist

Accept payments for your Tobacco & Vape products

Bridge Pay enables tobacco and vape e-commerce to accept card payments despite traditional processor restrictions.

  • TPD Compliance
  • Age Verification
  • E-liquids & Devices

No commitment · €0 setup fee · 10-minute application

  • 10,000+ merchants trust us
  • PCI DSS
  • Payouts in 3 business days
  • First response within 24-48h
European Vape Market
€30B
Annual Growth
+12%
BP Acceptance Rate
65%
First response
24-48h
Industry challenge

Why Processors Refuse Tobacco & Vape

Strict regulations, advertising restrictions, and association with traditional tobacco.

Stripe
PayPal
Square
Shopify Payments

The Problem

Vaping products are legal but heavily regulated. US-based processors apply policies inherited from traditional tobacco, refusing the entire category despite differences in health risk and the European legal framework.

  • Products containing nicotine
  • Strict advertising restrictions
  • Age verification requirements
  • Association with traditional tobacco
  • Variable regulations by country

Our Solution

In practice, the review covers three points: TPD notification of your products, age checks at checkout and on delivery, and marketing that does not encourage use. A shop that ticks all three gets a stable account, with follow-up on regulatory changes.

  • TPD compliance verified: nicotine e-liquids accepted up to 20mg/ml
  • Age verification required in the checkout flow
  • Marketing practices reviewed against advertising restrictions
  • Country-by-country regulatory tracking for your catalog
Sector accepted by Bridge Pay
Check my eligibility
Comparison

Before and after Bridge Pay

See the difference with traditional payment processors

Categorical refusal by Stripe/PayPal

65% acceptance for compliant shops

No age verification solution

Age verification required and reviewed

Risk of closure without notice

Stable partnership based on compliance

No regulatory support

TPD and local regulation expertise

Limitations on nicotine e-liquids

Full acceptance of compliant products

Vaping is a legal and regulated industry. Your payments deserve a tailored solution.

European Vape Market
€30B
BP Acceptance Rate
65%
First response
24-48h

The European vaping market represents €30 billion, regulated by the TPD (Tobacco Products Directive). Despite this strict legal framework, processors like Stripe and PayPal refuse these products by global policy.

Bridge Pay accepts vape e-commerce compliant with regulations. We verify TPD compliance, age verification systems, and responsible marketing practices.

  • European TPD regulation expertise
  • Mandatory age verification, reviewed at onboarding
  • Support for e-liquids, devices and accessories
  • Advertising and packaging compliance
Our advantages

Why Bridge Pay?

  • 01

    TPD Expertise

    We know European regulations:

    • nicotine limits,
    • packaging,
    • labeling,
    • notifications.

    Your compliance is our priority.

  • 02

    Age Verification

    Verification through major services, required and reviewed at onboarding. Mandatory for legal compliance and legal protection.

  • 03

    Regulatory Support

    Rules change regularly. We keep you informed of changes and their implications for your payments.

Features

Key features

01

TPD Compliance

European regulation expertise and file verification.

02

Age Verification

Verification via identity services, required and reviewed.

03

Multi-Product

Support e-liquids, devices, accessories in one account.

04

Growth

No volume limits. Scale with your business.

How it works

How it works

  1. 01

    Application

    Describe your products, TPD compliance, age verification system, clientele.

  2. 02

    Compliance Verification

    Our team verifies your TPD compliance, packaging, and sales process.

  3. 03

    Setup

    Age verification review, payment configuration, customer journey testing.

  4. 04

    Launch

    Start selling. Support available for regulatory questions.

Use cases

Typical use cases

Illustrative examples of merchant profiles accepted in this sector.

  • Vape e-commerce - 500 orders/month

    Situation
    An e-commerce vape retailer faced payment suspension from its provider.
    Setup
    Bridge Pay assessed its TPD compliance and quickly opened a merchant account to restore transactions.
    Outcome
    +€45K/month processed
  • E-liquid manufacturer - B2B Distribution

    Situation
    An e-liquid manufacturer struggled to find a payment solution suitable for its B2B distribution model.
    Setup
    Bridge Pay accepted its specific business activity.
    Outcome
    Zero interruption in 14 months
  • Online Store - Nicotine Substitutes

    Situation
    An online store selling nicotine substitutes regularly adjusts its catalog due to regulatory changes.
    Setup
    Bridge Pay manages these updates without interrupting payment processing.
    Outcome
    +60% returning customers
Eligibility

Accepted services

  • E-liquids
  • E-cigarettes
  • Starter kits
  • Vape accessories
  • Heated tobacco
  • CBD vape
  • Wholesale B2B
Pricing

Competitive pricing

Pricing adapted to regulated sector. Age verification required.

  • No hidden fees
  • €0 setup fee
  • First response within 24-48h

Starting rate, high risk

4.9%+ €0.55

  • Age verification review
  • TPD support
  • Multi-product
  • No volume limits
Open an account
FAQ

Frequently asked questions

Have more questions?

Contact us

What vape/tobacco products do you accept?

We accept products compliant with European regulations:

Accepted:

  • E-liquids (with or without nicotine, max 20mg/ml)
  • E-cigarettes and kits
  • Accessories and spare parts
  • Heated tobacco (IQOS, etc.)
  • CBD vape (THC < 0.3%)

Requirements:

  • TPD compliance
  • Functional age verification
  • No sales to minors
  • Compliant marketing

How does age verification work?

We require verification through major services:

  • Pre-purchase verification (ID check)
  • Delivery verification
  • Identity database

Your setup is reviewed before activation: this verification is mandatory for legal compliance and your protection.

Can I sell throughout Europe?

Yes, with respect for local regulations:

  • TPD nicotine limits (max 20mg/ml)
  • Flavor restrictions (some countries)
  • Mandatory CPNP notifications
  • Multilingual labeling

Country-specific requirements are checked during file review.

Apply for your merchant account today

Open your account in minutes, then integrate by API or payment link.

  • PCI DSS
  • No setup fees
  • First response within 24-48h

No commitment. 10-minute application.